Position Overview:

As an Intern specializing in lead generation and market mapping, you will play a vital role in identifying potential clients and key decision-makers within target industries. Your primary responsibilities will include researching and mapping companies, identifying key stakeholders, and mining contact details to facilitate outreach efforts. This position offers valuable hands-on experience in market analysis, lead generation, and database management.

 Key Responsibilities:

1. Research and identify companies within target industries that are actively hiring or may have a need for our products/services.
2. Map key decision-makers and influencers within these companies, including C-level executives, department heads, and procurement managers.
3. Utilize online resources, databases, and professional networking platforms to gather contact information (e.g., email addresses, phone numbers) of key stakeholders.
4. Verify and update contact details to ensure accuracy and completeness of the database.
5. Segment companies by industries and other relevant criteria to facilitate targeted outreach and marketing efforts.
6. Collaborate with the sales and marketing teams to develop personalized outreach strategies and campaigns based on mapped companies and key decision-makers.
7. Assist in creating outreach materials, including email templates, call scripts, and LinkedIn messages, tailored to different target segments.
8. Track and report on the progress of lead generation activities, including the number of leads generated, outreach attempts made, and responses received.
9. Stay updated on industry trends, market dynamics, and competitive insights to inform lead generation strategies and tactics.

 Qualifications:

• Currently enrolled in a Master’s degree program in Business Administration, Marketing, or a related field.
• Strong research and analytical skills, with the ability to gather, analyze, and interpret data effectively.
• Proficiency in using online research tools, databases, and professional networking platforms (e.g., LinkedIn) to gather company and contact information.
• Attention to detail and accuracy in data entry and database management tasks.
• Excellent communication and interpersonal skills, with the ability to engage with stakeholders professionally and build rapport.
• Self-motivated and proactive attitude, with the ability to work independently and prioritize tasks.

Duration and Compensation: This is a full-time internship position for a duration of 6 months with the potential for permanent placement based upon performance. The internship may be eligible for academic credit, subject to your institution’s guidelines. Compensation will include a stipend, to be discussed during the interview process.